An electronic mailing list is a collection of email addresses that can get the same message simultaneously. When an email message is sent to the particular address associated with the mailing list, for example – email@example.com, it is forwarded automatically to all the email addresses that are included in that mailing list. This option will allow you to contact subscribers with ease, so you can send bulletins or any other information on a periodic basis to all your customers. Based on the software program that is used to manage the mailing list, email addresses can be included manually by the list’s admin or people need to register, giving their explicit approval to get messages in the future. A mailing list will save you a lot of time and will allow you to keep in touch with your clients effortlessly, which can increase the reputation of your website.